When email providers tightened their rules in 2024, non-compliant senders collapsed. Flowd clients held at 95%+ inbox placement, because the infrastructure was already built to pass.
Templated outreach at infinite scale. Every inbox became a battleground.
Google, Yahoo & Microsoft tightened authentication. Most senders locked out.
Mass personalisation stopped fooling anyone. {first_name} is no longer enough.
A brilliant email still dies in spam if the infrastructure's wrong. We set up the domains, authentication, and warmup properly, then keep 95%+ of sends landing where buyers actually read them.
The big three inbox providers now share one rulebook, and since late 2025 they enforce it hard. Every Flowd account was built to pass it before enforcement landed, and we monitor placement daily so it stays that way.
Google and Yahoo enforce authentication and spam-rate thresholds. Flowd accounts already cleared the high bar.
Outlook adopts the same bulk-sender requirements. The three biggest inboxes now share one rulebook.
Grace periods end and non-compliant senders plummet out of inboxes. Our clients held at 95%+ placement.
Cold outreach goes out on separate domains that mirror yours, fully warmed and authenticated. Your real domain never takes the risk.
This is the recurring work that keeps 95% of sends landing. Read the whole board - that’s the point.
The main benefits of working with Flowd have been a fundamental acceleration of our access to new customers, new markets and new revenue that we wouldn’t have been able to target or understand without the expertise of Flowd.
Protected domains, daily monitoring, and a dedicated deliverability team behind every send. 95%+ inbox placement, holding.
