About Everpool
- Everpool are multi-industry permanent recruitment specialists
- They are experts at finding the perfect candidates for leadership, technical, sales, customer service and support roles
- And separate themselves from other agencies by creating bespoke solutions to become an extension of their clients' businesses
Challenge
- Everpool wanted us to generate more business enquiries for their sales team and diversify their outbound pipeline
- They wanted to put themselves in front of their ideal target market without wasting time and money on prospecting
- And wanted to target the whole of the UK, but with a particular focus on the north-west
Solution
- Our strategists got to work on creating a highly customised data list and split targets by location
- We ran a local email campaign targeting Everpool's ideal clients in the north-west and a separate campaign targeting the wider UK, both with highly personalised copy
- And used our database to ensure we were putting Everpool in front of decision makers
Everpool's Ideal Client
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LocationUK
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IndustryVarious
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Deal cycle3-9 months
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Link
Results
202
Meetings
£
109
K
Sales
13
New clients